Events

Lightness concept of SS25 at Pitti 106

June 20, 2024
Stile Latino

The common thread of the entire SS25 collection is definitely lightness, inspired by the italian writer Italo Calvino's idea: "Take life lightly, for lightness is not superficiality, but gliding over things from above, not having boulders on your heart."

This lightness becomes a way of being and dressing, with garments made from soft fabrics that caress without constricting, with a coarse weave to ensure maximum comfort.

Even in the color palette, the concept of lightness is highlighted with shades of blue and white for daytime and browns and warm tones for the evening.

Pitti 106 called for clean and rigorous lines, but that doesn't mean they are any less cool.

In Stile Latino's Spring Summer 2025 collection, you'll find not just lightness, but also the essence of la dolce vita and the Italian “bella stagione”, highlighting the sexiness of the modern man as he explores new ways to express himself.

Pitti 106 - Between style and lightness by Stile Latino

The vibe at Fortezza da Basso, where Pitti 106 took place, is lively and all about yellow - the main color of this edition.

Yellow reminds you of the sunny South of Italy lemons and tennis balls, symbolizes the widespread cheerfulness, brought on by the good vibes of the Italian “bella stagione”

The event saw 790 brands participating, with almost half of them international, creating an interesting exchange of perspectives and values on fashion and its future trends.

These feelings perfectly align with our previews for Spring/Summer 2025 and with the mood of our clothes and style.

Stile Latino and the Can't-Miss Previews for SS25

One of the coolest trends this season is definitely sports. In fact, our SS25 preview features a whole capsule dedicated to golf, a sport known for its style and elegance, and always loved.

At our booth, among the Fantastic Classics, we showcased a preview of SS25, featuring a capsule collection dedicated to golf, a sport that has always been much loved.

The capsule includes stretch pants, polo shirts, and outerwear pieces enhanced by an unusual combination of technical and tailored fabrics.

SS25 stands out for its focus on cutting-edge tailoring, mixing elements of traditional tailoring with exclusive materials like cashmere, silk, and linen, all under 200 grams in weight, to provide agility and comfort for every moment of the day.